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Matched Betting Tutorial - How To Bash A Bookie!

Video Tutorial Available
 
video
 
 
You may have noticed how competitive internet bookmakers are with virtually every single bookie offering new members a free bet or a deposit bonus.  Incredibly, most people fail to make any significant profit from these opportunities - We will show in this tutorial an incredibly simple risk-free method to gain the maxium profit from these bookies bribes. 
So the problem with bookmakers free bets is that people will try and make a fortune from them by betting on Carlisle to win the FA Cup - no offence if you support Carlisle but it's unlikely to happen!!  And chances are you could have lost some of your own money in qualifying for the free bet because you were gambling there too.  We'll show you how to be a bit more clever than that!

Instead, our really simple technique is to structure betting on both possible outcomes of a selection with the help of a betting exchange - we'll explain fully in a moment.   This means you'll incur a slight loss on your qualifying stake, but you'll see most of the free bet cash going into your bank account.  Overall, from each free bet offer you should make a nice tidy risk-free profit.

Here's an example, Bookie A offer a free £25 bet once you have bet £25 of your own money.  So with the help of a betting exchange we construct a bet regarding the draw in a particular football match.  This means we may lose around £1 from this initial bet to gain the £25 free bet.  In other words, your betting bank has just increased to £49.  Now with the assistance of a betting exchange we now structure another similar bet on another draw in a football match to lose only a small portion this increased betting bank.
 
So to sum up, in our example you lost £1 to qualfify for the free bet, but have constructed a second bet to guarantee you almost all of your £25 free bet as cash ready to withdraw to your bank account!
 
What's more- there's stacks of offers you can take advantage of so the cash can really start to add up.
 
Don't worry about there being calculations involved as we give you a completely free excel spreadsheet calculator that works out all the stakes. 
 
So let's put all this theory into practice, starting with how to lay at a betting exchange....
 
Our matched betting method involves using a betting exchange to lay the outcome you have selected for your free bet or qualifying bet - this is to say you are wagering that the selection will not happen.  Laying is what bookmakers have always done, that is they accept bets from people at agreed odds, paying out the winnings if the bet wins and keeping the stake if it doesn't.  You will see that the matched betting calculator considers this as your liability.  The liability is the potential winnings you would have to pay to a backer should their bet be successful.  For example, a backer winning a £10 bet at 3.00 (2/1) would have received £30 back including his stake.  If you were the layer of that bet you would have had to payout £20 in winnings, the other £10 is the stake returned.  You must always have the funds to payout the potential liability, which is taken by the betting exchange until the bet is settled.  To calculate the liability you need to take the decimal odds minus 1 then multiply by the accepted stake.  For example, 4.50 - 1 = 3.50 multiplied by say £20 which equals £70.  Don't worry this is calculated both by the betting exchange and our calculator.  Nor should you worry about the level of liability because you are actually betting on the outcome winning too!
 
The Method
  • Open up our matched betting calculator (download from our tools section if you haven't done so already)
  • Find a bookmaker you haven't joined yet that offers a free bet for new (or possibly even exisitng) members.  We recommend that you follow our links to ensure you gain from these internet offers, but don't limit your accounts to internet-only.  Check out The Sun or the Racing Post on a Saturday, as there are usually loads of phone account free offers that work equally well with this technique.  But remember we have an updated list of the best internet offers here, including details of how you could gain additional cashback by following our links.
  • Check out the terms and conditions of the offer.  In most cases it will be as simple bet £25 of your own cash and then you will be credited with a £25 free bet, but the stake might not be returned from a successful free bet.  In other words a bet at 3/1 would only return £30.  If you're not sure then you can always ask us.
  • Check that the offer does not apply to specific sports or markets such as correct score in football.  We actually find football to be the most effective sport to use this technique on.  Make sure you join the relevant bookmaker and deposit the required funds (usually fee free, especially if you use a debit card).
  • What you are now looking for is an event where the odds on a particular outcome are very similar at your chosen bookmaker and at a betting exchange such as Betfair.  If you have never used a betting exchange to lay a bet, then we suggest you follow the tutorial at Betfair.
  • Follow all the steps in the matched betting calculator which will tell you, given the back and lay odds, how much to lay at the betting exchange (including funds required) and what the overall profit or loss will be from this bet you have constructed.  Remember, a small loss is acceptable to gain the free bet cash - this is crucial to the success of the system.
  • Once you have gained your free bet credit into your account you need to go to the second part of the matched betting calculator, so that you can get the free bet out as cash into your bank account. 
  • You need to repeat the process to find an event with very similar odds and enter the information into the calculator.  If the free bet stake does not form part of your winnings then it is important to enter it in the relevant box, otherwise set the value to 0.   Once more a lay stake will be calculated, and an even profit will be calculated showing a positive return no matter what the result may be.
  • Withdraw your cash when the result is in.  Move on to the next bookmaker and follow these steps, and those on the calculator, once more. 
  • Now watch your stockpile of risk-free matched betting cash start to build up in your bank account!
 
Example One
 
The calculator screenshot below shows how to gain a £25 free bet by calculating an acceptable small loss of just 86 pence from the £25 qualifying bet.  The selection was priced at 1.85 to back and 1.87 to lay.
 
 screenshot1
 
Example Two
 
Now that we have a £25 free bet in our bookmakers account, this screenshot shows us how to cash this out to our bank account assuming the free bet is "stake not returned".  The odds to back were 5.50 and the odds to lay were 5.60, meaning we were able to cash out £19.26 to our bank account no matter what the result was.  So overall the profit was £19.26 - 86 pence loss to gain the free bet = £18.40.  You would identify "stake not returned" by wording to that effect in the T&Cs of the free bet.
 
 screenshot2
 
Example Three
 
This calculator screenshot shows the same situation as the scenario above, only this time the terms of the free bet include the stake being returned should the selection being successful.  With the odds being the same, we can now guarantee a profit withdrawal of £23.54 (minus the 86p) no matter what the result of the event may be.
 
 screenshot3
 
Important Information
  • When using this method it is important that you ensure that you select exactly the same events for the matched bets.  For example, both bets are regarding an Ipswich win (back the win at the bookmaker, and lay (bet against) the win at the betting exchange).  Make sure both bets have the same rules, ie not including extra time in a cup match.
  • Remember that your fund will be tied up at the bookmaker and the betting exchange until the event is settled, therefore it is best to choose a closely matched event that does not have more than a week to run until it finishes.
  • Make sure you understand how to use the betting exchanges by following the tutorial on Betfair.
  • Always check the terms and conditions of the offers thoroughly - for example some offers require a bet on a certain event or only at odds above a certain level.
  • If you need to wager through a deposit bonus a number of times, it is best to look for an event where the outcome you are backing is going to lose using your free bet but succeed using your lay stake at the betting exchange.  This is because each time you use this method you could chip away profit from your deposit bonus.  And it's good fun to reverse the roles and find a selection you think is going to lose!!
  • If the free bet does not include the stake returned should the bet be successful, then it is best to find a closely match event at odds of 3.50 or above.  The higher the odds (assuming they are still closely matched) the higher the % of the free bet you will retain. 
  • You'd be best trying the technique at a bookmaker that gives a smaller bonus as any unlikely mistakes you could make would be with smaller amounts of cash.  Just look for a smaller offer from our latest offers page.
  • Even better, try some paper runs first, predicting you'd put real cash into a bookmaker and got the free bet.  Put in the odds and stakes for the bet to gain your free bet, and then the same with the imaginary free bet, and see what profit you would have made.  Do this a few times if you're not sure. 
  • It is better to select to display odds at your chosen bookmaker in decimal format as that is the format used by betting exchanges, and on our calculator.  If you can't do this then you can convert fractional odds here.
  • Use some ingenuity and you can repeat the offers listed on our calculator a number of times.  A popular method is to use your partners details or get a friend to join to help.  Just check out the relevant terms and conditions and to see what's restricted. Some offers allow more than one sign-up per address - these are listed on the latest offers page as "partner friendly".
  • Keep your address and email details up to date at all times at the bookmakers as from time to time they will send out free bets to people whose accounts have remained inactive for a few months.
Getting Started
  • Download the calculator here
  • Check out the latest offers here
  • Join our mailing list below for the very latest offers and some pre-calculated matched bets. 
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